Walkers Crisps have launched marketing stunt asking users to send in selfies on Twitter, which are then being superimposed into a video with Gary Lineker and automatically tweeted from the Walkers account. What could possibly go wrong?
Tough day in the Walkers social media department.
The post Gary Lineker’s Walkers Selfie Stunt Backfires Spectacularly appeared first on Guido Fawkes.